Now if I were Mariah Carey...

Hi there and happy new year!

Did you hear about Mariah's NYE show? She is blaming the production team for sabotaging her set in Times Square when her in-ear monitoring failed to work. Whether the lack of foldback was intentional or not, I know for sure that the quality of sound a singer receives on stage is an absolute maker or breaker of a performance. Audiences hear something quite different to our sound so sometimes it is hard to get their sympathy but I really feel for Mariah.  We know that not being able to hear properly can potentially make us sing off key and usher in such insecurity that a great singer becomes a terrible one. But as Mariah said herself in this particular show's aftermath, 'shit happens'. The trick is to pull yourself out of it smelling like roses. While we may not all possess her vocal gymnastic ability or star power, I actually think we gigging singers have one thing over Mariah Carey. One of the benefits of not being a multi million dollar megastar is the multitude of less-than-perfect gig conditions you get to experience! Being thrown into difficult situations over and over again tends to prepare you to jump just about any hurdle and still land on your feet.

I was in a kids show where we three girls performed to an audio visual track that, at one particular venue with an outdated system, started to skip noticeably and eventually froze. So we girls created acapella singalongs and dance competitions on the spot. While it was very obvious to the audience we were suffering fairly major technical issues, we kept them involved and onside and noone complained. If anything, we got extra credit for handling ourselves well under pressure.

I once did a nationally televised Christmas gig that had a huge live audience as well. I was one of two backing singers for a band that was to support some well known Aussie artists and celebrities. About 20 minutes before the show started, we were told we would be leading the live audience in singing Christmas carols during the commercial breaks of the live telecast. We were to follow the autocue. My fellow backing vocalist warned me she was not hugely familiar with carols and we had zero time to prepare. But the idea was we two girls would sing with the band and the crowd would sing along following the booklets of lyrics they had all received. I think someone forget to tell the audience because when the band played the first carol, we were the lone voices. That wouldn't be so bad except the keys of the songs were completely female unfriendly and so, in front of 30,000 people, we were jumping up and down octaves and throwing in harmonies on the spot to make the songs sound decent. We were doing OK with the first couple of well known tunes when the next song showed up: 'Good King Wenceslas'. At its appearance on our autocue, my fellow backing singer gave me a look of panic. Ok, so I was on my own for this one.

Now I love my Christmas songs but I wouldn't put the Good King at the top of my list and was only vaguely aware of its work. But all was going fine until the end of the first verse when the autocue froze completely. So in front of 30,000 people I winged the rest of the song, largely repeating the first verse over and over again! I don't think many people were any the wiser although I'm sure no one would have blamed me for shutting up completely if they had known the situation. But as performers, we are more than just singers, and I think we have a contract with our audience to entertain them the best way we can, in any situation.

I'd love to hear what you would have done in Mariah's position. What I wouldn't have done is walk off stage mid performance, however tempting that might have been. That kind of thing only punishes your audience and hurts your own reputation. I would have let the audience know what was happening, to make them really feel involved. I would have told the production guy - over the mic - to turn off the backing track because my audience and I were going to sing in the new year together. Then I would have led them in an acapella version of the songs. I think it would be pretty cool to say that you rang in 2017 singing along with Mariah Carey, don't you?

I'd love to hear some of your gig horror stories...

All the best,
Amanda

But that's MY gig!

Hi there,

I received an email recently asking me to quote on providing some regular entertainment at a local venue. Not long after I did so, I found myself pulled into a conversation thread that included an email from an irate entertainer. The entertainer was the one currently providing the music I was asked to quote on, as it turned out. His email to the booker went along the lines of: 'How f@#$&*$n dare you ask this Amanda Easton to quote on a gig I have been doing for years! This is my gig and you have no right to offer it to anyone else...' etc. I didn't hear from the venue again but I did wonder about the fate of that infuriated incumbent. Do any of us have any right of ownership over 'our' gigs?

I have semi-regular longstanding gigs, that because of overseas trips and the like, I've had to 'dep out' for a night or two. I always recommend the best possible replacement of course, out of respect for my fellows musos. I did this recently and next thing you know I see the advertising for this same show, but a different date (one I would have been available to do) featuring the dep instead of me. Hmm so I guess I lost that gig then.

I must admit there is a bit of 'what about me?' when that happens - reminiscent of that feeling I got when boys on the school bus would overlook me in favour of my prettier friend. But in the creative, transient and esoteric world of showbiz I don't think there is too much that is permanent or predictable and that's precisely what keeps it so enthralling. And, I have been that dep that's ended up becoming part of somebody else's regular show. Instead of thinking any performer is 'better' than another, I really believe 'everybody got their something' and sometimes somebody else's something is more suitable for some shows than others...and anyway, I'll be quite happy waiting for the next musical adventure to come along and sweep me and my something away.

See you next time,
Amanda
www.amandaeaston.com

So You Wanna Ditch the Day Job?

Hi there,

In the dim dark past I had a very well paid, secure full-time job with one of the biggest companies in the world. I was on a very clear upward path promising even greater riches and corporate-type rewards, so I should have been happy and grateful right?

Well, no. I had this niggling sensation that I was in the wrong place. I yearned for a badly paid job where I'd have to struggle for every dollar. A job with no sick or holiday pay, where you're constantly being judged. Where hours of preparation and work are in no way guaranteed to reap any kind of financial reward. So I jumped ship and became a full time singer.

I've been thinking back to those days because in the last week, two different people - one I know well and one I've never met - have decided they want to dump their corporate jobs to do music, and asked me about my experience.

One of the hardest things for me was telling my parents. They only wanted the best for me and had worked hard to send me to an expensive private school and put me through university. They were proud of my corporate career and regarded any music I did as nothing more than 'a nice hobby'. 

Julie Anthony & the St George Dragon

When I worked up the courage to tell them (just after I had told my employers, so there was no turning back) my mother cried for a week and my father told me it was the most stupid thing I had ever done. I still remember his comment: 'Why would you think you could do this? Do you really think you're as good as Julie Anthony?' I really only knew this singer from seeing her sing with a dragon on telly but I knew where he was coming from. Other people told me I was 'brave' which in many ways was a nice way to say 'dumb'. 

Anyway, it's not as if I became a millionaire pop princess that can now say to all the naysayers: 'See! I did the right thing! Look at me now!' But I have a job/life (singing is so much more than just a career) that I adore. I make a living doing what I love, so: 
'See! I did the right thing! Look at me now!'

Cheers,
Amanda

www.amandaeaston.com

Should you Sing Sick? (When Sound Engineers Suck, Part 2)

Hi there,

I think I've got one of the best jobs in the world but I can't say the conditions and benefits are great. Basically, if I don't sing, I don't get paid. So if you're sick what do you do? Stay home sniffling and feeling sorry for yourself? I might as well be out sniffling and getting paid to feel sorry for myself! Of course it depends:

1. Will I embarrass myself? If I'm not going to sound any good then I don't want to let anyone hear me. But let's face it, singing is such an inconsistent art with hundreds of variables anyway, so as long as I can do about 75% of my best then I'll sing. Sometimes the extra work I have to put into my technique when I'm sick pays off with a better performance than a healthy but lazy one!

2. Will I piss off the band/agent if I don't sing? If advertising and promo has gone out with my name on it I'll try extra hard to drag myself from my sickbed. And if I know the gig will be difficult to cover by another singer - it's last minute, out of town or a specific part that requires rehearsal - than I'll be there.

3. Will I damage my voice in the long term? Nothing is worth that - I don't mind pushing the envelope a bit to get the job done but if it's going to hurt me down the line, I'll slip under the covers and stay there guilt free.

I was at a very big club recently to do a cabaret show with the house band. I was at the tail end of a dose of the flu but numbers 1 and 2 above were definite possibilities so there was no question of pulling out of this one. I was to sing in a huge auditorium on a massive stage where both the audience and the band were way out of spitting distance so there was no danger of infecting them. The only concern I had was the artist that followed me - they would be using the same microphone. I mentioned this to the very friendly lighting guy and he said he'd send the sound engineer backstage to have a chat to me before the show.

Those who have read my last blog may know what's coming next (see 'When Sound Engineers Suck'). Yes, who should walk into the green room but Mr Persnikety.  Now if you are a persnikety sound guy then you're having run-ins with singers on a regular basis. So you're not going to remember one little singer in particular, weeks after the fact, at a venue across town, are you? Damn my rather unusual blue hair. 

Mr Precious laid eyes on me and and smiled maniacally. I gulped and soldiered on. 

'Oh hi there...well I have the flu and I don't want the artist following me to catch it, so I was wondering if you'd be able to give us different microphones?' I said, heart beating, with a big false smile. 

His eyes widened as licks of flame started coming out of flared nostrils only inches away from my face...well Ok that didn't happen, but that's how it felt. He did however tell me there was only one microphone.(?!) He then paused for dramatic effect (the entire band and crew backstage were our audience) and said, with lashings of scorn, 
     'Well, ah, just putting it out there, but did ya ever perhaps think (another pause here to highlight by obvious inability to do just that) that perhaps you shouldn't be performing if you're sick?"  

Cruel stare, Blink, Cruel Stare, more flames out of nostrils. Hasn't he heard of 'The Show Must go On?' And excuse me, but I own a sound system worth less than $2000 and I own three microphones. I was about to sing to hundreds of people through a sound system worth in the hundreds of thousands of dollars - and there was only one microphone - really?

Don't piss off the sound guy...

xAmanda
www.amandaeaston.com

Are We a Bunch of Commitment Phobes?

Hi there,

I've seen it time and time again from other acts in the last year but now it's happened to me - a show is pulled by a venue because there are not enough pre-bookings - ouch! Is that fair? I understand the venue doesn't want to lose money, but surely there should be a certain amount of faith and trust in the act they've booked too? With the gig I was part of, stacks of people said: 'But I was just about to book tickets!' or 'I was going to buy tickets at the door!'. How many of us are organised enough to book tickets to an event more than eight days before - because in our case the venue pulled the plug a whole week and a day before?

Three years ago I would commonly get booked for Christmas events and weddings at least a year before the big day. Nowadays it is no surprise to get a request for a booking two to three weeks before a function. What is going on? Is the ability to get a message out to people in seconds putting an end to pre planning? We cherry pick our tunes and don't like to commit to buying an entire album from our music artists. Even our retailers are popping up instead of instead planting roots. Are we always looking over our shoulders for the coolest way to fill every inch of our lives and refusing to pledge our time until we're sure we have the best possible date secured in our hectic event-filled lives?

Well I'm way more full of questions today than answers, but I'd love to hear what you think. Are we turning into a bunch of commitment phobes?

So, 'till next time, whenever that may be (maybe I'll text you),
Cheers,
Amanda
www.amandaeaston.com

15 Truths About Being a Professional Singer

Hi folks,

This blog comes from a professional dancer in the US, via Aussie muso Lloyd Gyi - just replace 'dancer' with 'singer' and it is spot on! I couldn't have said it better myself, so I didn't try:

"15 Truths About Being a Professional Dancer"
written by Melanie Doskocil, original post found at her blog, Ballet Pages

1. Dance is hard. – No dancer ever became successful riding on their natural born talents only. Dancers are artists and athletes. The world of dance today is akin to an extreme sport. Natural ability and talent will only get us so far. Dancers must work hard and persevere. Dancers give years of their lives plus their sweat, tears and sometimes blood to have the honor and pleasure of performing on stage.

2. You won’t always get what you want. – We don’t always get the role we wanted, go on pointe when we want, get the job we want, hear the compliments we want, make the money we want, see companies run the way we want, etc, etc.  This teaches us humility and respect for the process, the art form and the masters we have chosen to teach us. The faster we accept this, the faster we can get on with being brilliant.  We’ll never be 100% sure it will work, but we can always be 100% sure doing nothing won’t work.


3. There’s a lot you don’t know. – There is always more a dancer can learn. Even our least favorite teachers, choreographers and directors can teach us something. The minute we think we know it all, we stop being a valuable asset.

4. There may not be a tomorrow. – A dancer never knows when their dance career will suddenly vanish: a company folds, career ending injury, car accident, death…Dance every day as if it is the final performance. Don’t save the joy of dance for the stage. Infuse even your routine classroom exercises with passion!

5. There’s a lot you can’t control. – You can’t control who hires you, who fires you, who likes your work, who doesn’t, the politics of being in a company. Don’t waste your talent and energy worrying about things you can’t control. Focus on honing your craft, being the best dancer you can be. Keep an open mind and a positive attitude.

6. Information is not true knowledge. – Knowledge comes from experience.  You can discuss a task a hundred times, go to 1000 classes, but unless we get out there and perform we will only have a philosophical understanding of dance. Find opportunities to get on stage.  You must experience performance firsthand to call yourself a professional dancer.

7. If you want to be successful, prove you are valuable. – The fastest way out of a job is to prove to your employer they don’t need you. Instead, be indispensable. Show up early, know your material, be prepared, keep your opinions to yourself unless they are solicited and above all be willing to work hard.

8. Someone else will always have more than you/be better than you.  – Whether it’s jobs or money or roles or trophies, it does not matter. Rather than get caught up in the drama about what others are doing around you, focus on the things you are good at, the things you need to work on and the things that make you happiest as a dancer.

9. You can’t change the past. – Everyone has a past. Everyone has made mistakes, and everyone has glorious moments they want to savor. “Would you keep a chive in your tooth just because you enjoyed last night’s potato?” Boston Common TV Series. Dance is an art form that forces us to concentrate on the present. To be a master at dance we have be in the moment; the minute the mind wanders, injuries happen. If they do, see #12.

10. The only person who can make you happy is you. – Dancing in and of itself cannot make us happy.  The root of our happiness comes from our relationship with ourselves, not from how much money we make, what part we were given, what company we dance for, or  how many competitions we won.  Sure these things can have effects on our mood, but in the long run it’s who we are on the inside that makes us happy.


11. There will always be people who don’t like you. – Dancers are on public display when they perform and especially in this internet world, critics abound. You can’t be everything to everyone.  No matter what you do, there will always be someone who thinks differently.  So concentrate on doing what you know in your heart is right.  What others think and say about you isn’t all that important.  What is important is how you feel about yourself.

12.Sometimes you will fail. – Sometimes, despite our best efforts, following the best advice, being in the right place at the right time, we still fail. Failure is a part of life. Failure can be the catalyst to some of our greatest growth and learning experiences. If we never failed, we would never value our successes. Be willing to fail. When it happens to you (because it will happen to you), embrace the lesson that comes with the failure.

13. Sometimes you will have to work for free. – Every professional dancer has at one time or another had to work without pay. If you are asked to work for free, be sure that you are really ok with it. There are many good reasons to work for free, and there are just as many reasons not to work for free. Ask yourself if the cause is worthy, if the experience is worth it, if it will bring you joy. Go into the situation fully aware of the financial agreement and don’t expect a hand out later.

14. Repetition is good. Doing the same thing over and over expecting a different result is insane. – If you keep doing what you’re doing, you’ll keep getting what you’re getting.  If you keep doing the bare minimum of required classes, don’t complain to your teacher when you don’t move up to the next level. If you only give the bare minimum in your company, be happy staying in the corps. If you want to grow beyond your comfort zone, you must push yourself beyond your self-imposed limitations.

15. You will never feel 100% ready. – Nobody ever feels 100% ready when an opportunity arises.  Dancers have to be willing to take risks. From letting go of the ballet barre to balance, to moving around the world to dance with a new company, from trusting a new partner to trying a new form of dance, dancers must have a flexible mind and attitude as well as body. The greatest opportunities in life force us to grow beyond our comfort zones, which means you won’t feel totally comfortable or ready for it."

See you next time,
Amanda

www.amandaeaston.com

Singer Searching for the Sweet Spot

Hi there,

I did a recording session for a Grammy Award winning producer recently. He'd heard my voice before hiring me so while I was nervous, I was reasonably confident it would go OK. 

He played me a few songs he'd written and after a while we got to work. The first one was a rocky number and I did my best to give it some. But I could see on his face and hear in my own head that it just sounded...blah. There were no notes I couldn't hit and I was doing my best to channel Joan Jett but it just wasn't happening. Beyonce was looking down at me disapprovingly from the personally signed photo on the wall. No pressure then.

Now sometimes the problem with songs written by one sex for the other is, no matter how much the writers know about music and songwriting, they just don't quite fit the voice for which they're intended. How often have you heard great singers do mediocre performances because the song just doesn't suit them? That's why song choice and key choice is make or break on TV talent shows like The Voice and when you putting that decision in someone else's hands, well, good luck!

We come to grips with the scope of our own ranges as singers but within that cluster of notes I've realised there are those that make my voice soar and others that are just a bit...blah! In other words, there is definitely a sweet spot and if the song doesn't enter into that neighbourhood then maybe that tune's not for me, not in that key at least. So when a band says: 'Well, we do this song in this key,' I think you have the right as a singer to say: 'Do you mind if we do it in my key?' After all, they don't yet make capos for voices. 

Anyway, the second song we recorded at this session went much better. I could see the producer's face relax and could swear I saw Beyonce winking at me. Bet she knows all about the sweet spot.

See you next time.

How to get the Clap

Hi there,

'Grease' at Taronga Zoo Twilight Series 2013

I was lucky enough to do a gig recently to an audience of over a thousand enthusiastic people. It was on a huge stage with all the lighting and sound set-up you'd expect from a well-produced live music event and a great time was had by all - both sides of the stage. Throughout the entire event the crowd went wild - applause and cheering could be heard for miles.

I did another gig recently to an audience of about 50 people. There was no stage and no lighting. People had to say 'excuse me' to walk in front of us - to get to the bathrooms. Throughout the entire event the crowd went mild - you could hear tumbleweed rolling down the main street.

So what's happened to clapping peeps? The latter style of gig can be bread and butter to many professional musos and I've noticed more and more recently that clapping is a dying art at such shows. Now you may be thinking, people aren't clapping because they aren't enjoying the music. That's the first conclusion I jump to - and I can tell you it's no good for the fragile artistic ego. But then almost without fail, something strange happens after the final song. People from the audience come up to offer their compliments on the performance and press us for more! Ah, so you loved what we did but remained silent in that traditional space left between songs to show your appreciation? 

My theory is that if the venue doesn't show respect for its performers - by offering a proper performance space - then an audience responds accordingly. An audience seems to need cues to do their job properly - and those cues include lighting and a pedestal on which to view their performers. Ideally far away from the toilet door.

The more venues shove performers in the corner on a piece of carpet, the less impact their performances will have. And the more we'll hear venue managers say that live music just 'doesn't work'. And then we'll all be listening to the sound of one hand clapping. 

See you next time,

Amanda

Want Money to Make Music? Pah!

Hi there,

Indie goddess Amanda Palmer really put herself in it, didn't she? She raises $1.2 million for her tour through crowd funding then puts the word out that in every city on said tour, horns and strings players can perform with her...for no pay. After a massive outcry she has changed her tack but it still goes to show how common that expectation is - you play music, it's fun, so don't expect to get paid for it! Never mind the years of sweat, blood and practice that goes into getting good enough for it to look like fun.  How many jobs could you do that require massive amounts of training and proficiency to arrive at a point where you're good enough to actually sell your skills  - only to be expected to do it for free? Hey I'm in need of a kidney transplant, any surgeons out there free this Friday - there's a slab of Tooheys in it for ya?

I am the first one to demand that people get paid what they're worth but sometimes there are better things than money. When I started performing my own original material, most of the gigs worked like this: a local venue would let you use their stage as long as you promised to bring 30 of your friends willing to pay $10 to get in the door. The bands got paid by splitting the door money. You probably shared the gig with two other bands. The sound guy would need to be get paid, as well as the door person. If you had to pay players to accompany you, you would be lucky to finish the night with $5 in your pocket. Now this is not necessarily about the venue being stingy, it's about market demand. It's very difficult to get people in to see original music, particularly if they've never heard of you. Pubs need punters, so this is their way of trying to make everyone happy and keep their business afloat. 

The problem for the bands is, they're screeching to the converted - their audience is filled with only friends and relos. Well I got jack of doing these kinds of gigs, and my friends got jack of paying $10 to see my band over and over again. How could I play a venue where everything was provided but the door entry was free? So that new potential fans would be willing to take a risk on experiencing my music without having to part with the readies? 

I started a night called PopTarts. It was a series of weekly events that female indie artists could use to showcase new material, network with other artists and sell CDs. It was free to get in, so people off the street weren't shy to pop their heads in and the bands got to increase their exposure beyond Auntie Ethel. As a music artist I am happy because I get to air my new songs at a well organised, publicized event. The pub is happy because there are more punters drinking, which also pays for the sound guy and a bit of promo. Sure the artists don't get paid in cold hard cash but money isn't the only currency there is - opportunity is worth its weight in gold. You use gigs like this to build up a great fan base so that you can put on your own show for which you get paid handsomely. So, playing your music for money? Fabulous. Getting your music to a new audience? Priceless!

P.S. PopTarts' live shows aren't running at the moment but you can check them out in the PopTarts TV Series that ran on TVS and C31. 
The whole series is here: http://blip.tv/poptarts-tv.

Keith Armitage runs a great series of similar nights around Sydney called Songwriters Live.
Cheers,
Amanda

How to Get on the Radio Part 3

Hi there,

The last coupla blogs have been concerned with getting music onto the all-important community radio networks in Australia. Don't worry, I know you want the low-down on commercial radio in Australia - that's coming in the next blog. But I thought I'd attack the more achievable stuff first.

Internet radio is everywhere on the, uh, internet nowadays. So how do you pinpoint which stations to target in the vastness that is cyberspace?

Two of the best directories for interent radio I've found are: http://www.internet-radio.com and

http://www.radiotower.com.

They have listings by genre and indie/unsigned sections as well as the typical music genres. It's a matter of filtering down to the ones that are right for your style of music and visiting the websites individually - it may be a long process but you've got a pretty good chance of airplay if your targetting is good. 


iTunes is also useful - there is a Radio link under the Library header in your iTunes navigation menu. Click on that for a catalogue of hundreds of internet radio stations, categorised by genre. While you're there, don't forget the podcasts. 

Here are a few of the net radio stations worth singling out:


Pandora. Apparently it has more than 50 million listeners worldwide. It uses the Music Genome Project to delivers customised radio to each one. Once the Pandora system learns someone's musical preferences, it serves up a continuous stream of music the listener should actually like. Check out Pandora’s not-exactly-straightforward artist submission guidelines here: http://submitmusic.pandora.com. It's free to join.


Jango customises radio for its users too. "Jango Airplay" is a promotion service that gives emerging artists guaranteed airplay on Jango's stations, as "similar artists" alongside the popular artists of their choice. Packages start from about $10 for 250 plays. www.jango.com

Last.fm also matches new music to users' tastes. It's free for artists and labels to register but Australian listeners have to pay a subscription fee. http://www.last.fm/

Radar Music is an Aussie music site that features interviews as well as streaming music. Upload your music for free. www.radarmusic.com.au

One of great things about a lot of internet radio is their ability to link your tracks directly to iTunes or Amazon - and that's pretty hard to do from a stereo!

See you next time - I'm going to be talking about getting onto Commercial radio in Australia...

Cheers,

Amanda

How to Get on the Radio, Part 1

Hi there,
Having worked with 100s of indie artists through PopTarts, and the independent release of three singles and two albums of my own, I often get asked for advice on what to do with an album once it's recorded. This is the first of a series of blogs that will hopefully give you some ideas. And please add any of your own ideas to the comments - it's all about community!

OK, you've poured your sweat, tears and bank balance into the creation of an original recording. You feel drained yet proud. Now the hard work begins - you actually have to sell the thing!

Radio is an important slice of your promotional pie. If you are a self-funded independent artist, there are still plenty of avenues open to you. Commercial radio in Australia (don't pack up and  move, it's even harder in other countries!) is a very hard nut to crack for everyone, particularly indies. Nothing is impossible though and I will cover the options for commercial radio in another blog. But I wanted to start with something a little easier to achieve.

Community Radio Wants You

I've been a community broadcaster myself (2MCR, 2SER and TVS in Sydney) so I'll start there.

Community radio stations are largely run by volunteers, are not-for-profit and encourage community participation. Part of their charter is actually to promote the local arts - that means you! Community radio stations often have solid, dedicated listener bases and with enough of a groundswell, community radio airplay could even help lead to commercial radio play.

One of your best friends should become the CBAA or the Community Broadcasting Association of Australia - the national body looking after 270+ community radio and TV stations throughout the country.

The CBAA have wonderful government-subsidised programs for indie artists. One is called:

'AMRAP' - CD Mailout


Amrap charges a small fee to distribute ‘radio ready’ CDs by Australian artists to community radio stations around the country. The good folk at Amrap actually listen to your CD and work out which stations are likely to play your style and distribute it accordingly. If you have a hip-hop record you want to promote with a tour through the East Coast, they will send out your CD to only those radio stations in the Eastern states who play hip-hop. Even though you pay a certain amount for this service, it is still cheaper and hugely more efficient than buying the padded bags and sending out CDs yourself. And their contact databases are comprehensive and up-to-date.


I've used this service quite a few times and managed to cultivate some fabulous community radio airplay and contacts as a result. Like anything in this indie game, the more work and time you are willing to put in, the more benefit you get. Amrap give you an invaluable report which includes contact info of all the radio stations to which they've distributed your CD. Use this to follow up!


When hosting and producing my own radio and TV shows I always appreciated artists getting in touch with me personally, keeping me in the loop with their upcoming gigs and releases, being available for phoner or in-person interviews and generally helping me provide interesting content for my shows. Never pester, but definitely get in touch. Community broadcasters are waaaay more accessible than their commercial counterparts. They will probably love hearing from you.

Amrap do mailouts every month but they are no longer a well-kept secret, so get in touch with them in plenty of time before you are ready to promote - they are popular! Their website is here.

Next week: How to get your music on the Digital Catalogue used by Community Radio.

Best Way to get to the Entertainment Centre?

A. Practise! Practise! Practise!

Hi there,

When I released my first single, titled ironically 'Celebrity' I managed to pick myself up a little, ah, stalker. A harmless one of the variety, I believe, but who nevertheless managed to find my phone number and call me quite regularly for chats. He was a teenage boy who wanted to be a pop star and was really looking for advice on how to get there (I guess he couldn't get hold of Kylie's number!). We had a conversation about 'popstar'dom. I encouraged him to take singing lessons, learn a musical instrument or at least find someone who could play one so he could start writing songs etc. He got quite exasperated at this, saying, 'No, no, I just want to be an image-based popstar, not do all that musical stuff!'. So I gave him Kylie's number - just kidding!!

Anyway, my point is that a lot of people want to get somewhere - particularly in music - without putting the work in. I've always felt that I was a hard worker, but what if I practised, say, 20% harder - would I be able to legitimately hand out popstar advice from the lofty heights of my personal experience?

I've just finished reading a book called 'The Brain That Changes Itself' by Norman Doige. Apparently, we can repeat processes - even ones we find virtually impossible - so many times that the brain eventually rewires itself. 'Practice makes perfect', in other words? You think you weren't born with musical talent? Work hard enough and maybe it doesn't matter.

Here is the conclusion I've come to:  Talent + Hard Work = Success; Little Talent + Hard Work = Moderate Success; Talent + No Hard Work = Little Success.
Since the new resolution-forming season is upon us, I've decided I'm going to stop accepting that I'm as good as I'll ever be...and just practise! Practise! Practise!

My latest songwriting practice follows:

The Best Things In Life are Frightening

Hi there,
Now I'm not talking about extreme sports here although perhaps the reasoning is similar. If you're a performer reading this, have you ever been backstage, about to go on and felt your nerves knot, stomach churn and brow dot with sweat? Maybe you're saying to yourself, 'What if I forget the lyrics? What if nobody likes what I do? Why the hell do I put myself in this position?' I read once that Deni Hines regularly vomited before getting on stage for a particular show.

I think part of the reason why the hell we do it is Adrenaline and other natural chemicals. I've decided that a bit of fear is actually good for you, and dare I say it, feels good. I think of all the greatest happenings in my life and fear has been an important factor in all of them. Leaving home at 17 to live in at a country university where I knew noone? Exciting! Leaving a well paid corporate job to become a professional singer. Crazy? Perhaps. Scary? Definitely. Falling in love? Cue that fight or flight syndrome, quickening heartbeat and of course that lovely Dopamine.  Having a baby - surely one of the scariest but most fulfilling things a human being can do?

So sometimes I wonder if I do things in my life on purpose to get my pulse racing, without even realising. I did hear someone advise once, that you should do something every day that scares you.

My latest attempt to keep myself unnerved is booking two gigs where I've committed to play a whole swag of new tunes. That's daunting on its own for me. Trouble is, I booked the gigs - and started promoting them - without actually having written any of the aforementioned songs.

16 days to go until the first gig. Yes I am freaking out just a bit. I am a notoriously slow songwriter and 16 days would be a reasonable timeframe for me, for the first draft of one song. But I can honestly say I like living here out on a limb. The best things in life are frightening.

Terrfiy me, please.